SOUTHERN SKY AI / SUPERYACHT & MARINE INDUSTRY
We put AI to work in
superyacht and marine businesses.
Websites built for people and AI search. Agents that help your team get things done. Governance and training for confident use.
Memberships
FEATURED SERVICE / AI-READY WEBSITES
A website people want to explore. And AI can understand.
Make your business easier to find, understand and enquire about. We build your website, connect it to the way you work and look after it from launch.
Website builds, integrations and ongoing care.
YOUR STARTING POINT
Where clients usually start
An AI-ready website.
For businesses that want to be found when buyers ask AI who to call. Most clients start here.
An agent for one repeated job.
Drafting posts and newsletters, answering routine enquiries, preparing reports from your own systems.
A Blueprint.
For organisations planning AI across the whole business, with the governance and training around it.
WEBSITE WORK / SELECTED PROJECTS
Built for the industry's own bodies and operators.
The projects that show what an AI-ready website does.
Four associations, one site
australianmarine.org brings AIMEX, ACMG, Superyacht Australia and the Superyacht Group GBR together, built for AI search.
Published launch measurements; results vary by question and AI service.
View project ↗
APSA
Website, CRM and member emails for the Asia-Pacific Superyacht Association.
Source: published project account. Crawler reads and live fetches are activity measures, not citation counts.
Read the results ↗
A live charter catalogue
A connected charter catalogue, with searchable yacht listings and scheduled updates.
Source: published project account. Catalogue scale and integration details.
View project ↗
A chef’s new chapter
davidleechef.com: a chef’s viral week, a new website in two days.
AI answer check: 11 October 2026. Claude had not found the new site in that check.
"Engaging her consultancy, Southern Sky AI, was the best investment APSA could have made to modernise its digital presence."Suzy Rayment, Asia-Pacific Superyacht Association
"Kristina from Southern Sky AI has been a fantastic resource for AIMEX/Superyacht Australia..."Maddie Spencer, Operations Manager, AIMEX, Superyacht Australia and ACMG
AI AT WORK / SYSTEMS & SUPPORT
Put AI to work across your business.
Start with what your business needs help with. Each service can stand on its own, or work together.
Agents and assistants
Tools built around your work, from marketing and member communications to connected systems and everyday tasks.
Explore agents and assistants ↗AI management systems
The rules, approved tools and team training that support responsible AI use across your business.
Explore AI management systems ↗AI Blueprints
Understand where AI can help, what needs to happen first and how to move from an idea to a working system.
Explore AI Blueprints ↗FOUNDED BY KRISTINA AGUSTIN
Twenty years in superyachts. Admitted lawyer. AI specialist.
Kristina Agustin is the founder of Southern Sky AI, an AI strategy and deployment company for the superyacht and marine industry. She is an Admitted Lawyer (Supreme Court of NSW) with more than twenty years in superyacht and maritime operations, and an ATSE Elevate Scholar completing a Master of Artificial Intelligence at the University of New England. She is a judge of the Australian Marine Industry Awards.
Meet Kristina ↗An opening made for the occasion.
ISS Leadership Series · Monaco 2026
The opening film for the International Superyacht Society’s Leadership Series in Monaco. Created by Southern Sky AI, bringing cinematic storytelling to an industry event.
Watch the opening film here. Use the player controls to play, pause or view fullscreen.
THE CHART ROOM
The Chart Room Dispatch
Every Sunday: what's changing in AI for the superyacht and marine industry.